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Digital marketing

Digital marketing agency backed by an engineering team

We plan and run SEO, paid search, social ads and content, and because our developers sit on the same team, landing pages, tracking and site fixes ship without waiting on a separate web vendor.

ZedBlu works as a digital marketing agency for businesses that want marketing tied to leads and revenue rather than vanity metrics. We run SEO, Google Ads, Facebook and Instagram ads, LinkedIn campaigns and content programs, and report results against the numbers your sales team cares about.

What makes us different is the engineering team behind the marketing. Campaigns often stall on technical problems such as slow landing pages, broken tracking, forms that never reach the CRM or a website that search engines struggle to crawl, and our developers fix those directly so tests launch quickly and data stays reliable.

Our marketing services are built for startups, B2B companies, ecommerce brands and local businesses selling in the US and Canada, Britain and the EU, the Gulf region, Australia and India. Campaigns can run in multiple languages and currencies, with reporting split by market.

What we deliver

What our Digital Marketing team delivers

01

Search engine optimization

SEO services that combine technical fixes, content and authority building. We audit crawlability, site speed, structured data and internal linking, then build topic clusters around the searches your buyers actually make. Technical issues go straight to our developers instead of sitting in a report.

02

Google Ads management

Search, Performance Max, Shopping and YouTube campaigns structured around intent and margin. We manage keywords, negatives, bidding and ad copy, and connect conversion tracking to real outcomes such as qualified leads or orders, so automated bidding optimizes for value rather than clicks.

03

Facebook and Instagram ads

Prospecting and retargeting campaigns on Meta with creative testing built in. We set up the pixel and Conversions API correctly, test hooks, formats and audiences systematically, and refresh creative before ad fatigue pushes costs up.

04

Content marketing

Content marketing services that answer real buyer questions: guides, comparison pages, how-to articles, newsletters and LinkedIn posts. Each piece targets a search query or sales objection, includes a clear next step and is planned in a calendar your team approves in advance.

05

Landing pages and conversion rate optimization

Fast, focused landing pages built by our own developers, plus conversion rate optimization for your existing site. We study analytics and session recordings, form hypotheses, run A/B tests and keep only the changes that lift lead or sales conversion.

06

Analytics and conversion tracking

GA4, Google Tag Manager, server-side tagging and CRM integration configured so every lead and sale is attributed to its source. Dashboards show cost per lead, cost per acquisition and revenue by channel, and we flag tracking gaps before they distort decisions.

07

Social media marketing

Organic content and community management on LinkedIn, Instagram, Facebook and YouTube, planned around your sales themes. We produce post designs, short videos and captions, schedule them, reply to comments and report on the reach and engagement that turn into inquiries.

08

Email and marketing automation

Welcome sequences, lead nurturing, abandoned-cart flows and re-engagement campaigns that keep working between sales calls. We connect forms, CRM and email tools, segment contacts by behavior and write emails that move people toward a demo, quote or purchase.

Why it matters

What you get

Marketing and engineering under one roof

Landing pages, tracking fixes and site speed improvements happen inside the same team that runs your campaigns, so tests launch quickly and nothing waits in a queue between an agency and a web vendor.

Reporting tied to revenue

As a performance marketing agency, we report on leads, pipeline, sales and cost per acquisition, not just impressions. Monthly reviews explain what changed, why it changed and what we will test next.

Transparent budgets and accounts

Ad spend and our fee are shown separately, ad accounts and analytics stay in your name, and you can see campaign data at any time without asking for a report.

Ready for global markets

Campaigns can run across countries, languages and currencies, with schedules set to local time zones and separate reporting by market for teams that sell internationally.

How we work

Our process

01Audit and baselineWe review your website, analytics, ad accounts, search visibility and the public positioning of rivals, then record current cost per lead and conversion rates as a baseline.
02Strategy and 90-day planBased on goals and budget, we choose channels, define audiences and keywords, set targets and agree on a 90-day plan with clear owners for every task.
03Fix the foundationsTracking, landing pages, page speed and technical SEO issues are fixed first, so every dollar spent on campaigns is measured accurately.
04Launch and testCampaigns and content go live in stages. We run structured tests on audiences, creative, offers and pages, and move budget toward what performs.
05Report and scaleMonthly reports and review calls cover results, lessons and next steps. Channels that prove profitable get more budget; weak ones are fixed or paused.
Technology

Tools & tech we use

Google AdsMeta Ads ManagerLinkedIn AdsGoogle Analytics 4Google Tag ManagerGoogle Search ConsolePower BINext.jsShopifyCloudflareOpenAI
Who it's for

Use cases

  • Lead generation for B2B services and software companies
  • Online sales growth for Shopify and custom ecommerce stores
  • Local search visibility for clinics, schools and service businesses
  • App install and subscription campaigns
  • Product launch campaigns across search and social
  • International campaigns in several languages and currencies
  • Digital marketing for small business owners working with modest budgets
FAQ

Digital Marketing: FAQ

How much does a digital marketing agency cost?

Pricing depends on the channels, markets, content volume and how much technical work your site needs. Ongoing SEO, ads and content are usually billed as a monthly retainer, while one-off work such as a tracking setup, website audit or landing page is quoted at a fixed price. Ad spend is paid to Google, Meta or LinkedIn separately from our fee. You get an itemized proposal after a free consultation.

How long does SEO take to show results?

Technical fixes and improvements to existing pages can show movement within weeks, but competitive keywords usually take several months of consistent content and link building. Timelines depend on your site's history, the competition and how quickly recommendations are implemented. Because our developers implement technical changes directly, one frequent cause of slow SEO progress is removed.

Can you promise first-page rankings on Google?

No honest agency can promise specific rankings, because search engines control their algorithms and results change constantly. What we commit to is a clear plan, technically sound pages, useful content aimed at real search demand and transparent monthly reporting on rankings, traffic and leads. Be cautious of any provider that promises a fixed position on Google.

Should I invest in SEO or paid ads first?

Paid ads produce traffic and data quickly, which makes them useful for testing offers and validating demand. SEO builds visibility that keeps working when spending stops, but it takes longer. Many businesses run both: ads for immediate pipeline and learning, SEO and content for lower acquisition costs over time. We recommend a split based on your margins, sales cycle and budget.

Do we keep ownership of our ad accounts and data?

Yes. Ad accounts, analytics properties, tag containers and content are set up in your name, and we work in them with the access you grant. If you ever change agencies, your campaign history, audiences and tracking stay with you, and our documentation explains exactly how each conversion is measured.

Do you handle B2B digital marketing and international campaigns?

Yes. B2B digital marketing needs different tactics from consumer campaigns: longer sales cycles, LinkedIn targeting, account lists, content that answers technical objections and tracking that follows each lead into the CRM. For international campaigns, we localize ads and landing pages by language, currency and market, and report on each market separately.

Let's build

Let's talk about
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